Using AI (Global)

Description

Using AI effectively and ethically in your organisation

Generative AI is everywhere. Harnessed thoughtfully, it has the potential to boost productivity in areas like data analysis, customer experience and content generation. It also presents risks of bias, inaccuracy and breaches to personal and organisational privacy. Staff and management in the age of AI need grounding in how large language models (LLMs) work, the patterns of error and bias to watch out for, and practical tips to use AI safely and ethically.

This single-module course covers the background, benefits and potential harms of AI, and workplace advice on mitigating associated risks, including:

• Baseline ethical principles for using AI, as proposed by the OECD and WHO
• Issues associated with algorithmic and facial recognition bias
• The potential for AI models to ‘hallucinate’ or reflect incomplete data
• Advice for navigating the world of deepfake technology
• Approaches to safeguarding against AI-associated risks to privacy
• Principles of oversight and accountability

The lesson provides scenarios on issues that may arise for staff as they encounter AI tools in the workplace. These practical examples empower employees to act in line with their legal and ethical obligations.

AI is here to stay, and it offers major benefits to individuals and society — but it has also raised serious ethical issues. For all its benefits, it can have unintended consequences.